About Lofifo

Lofifo is a UK womenswear label operated by RHEAKALI LLC.

Buy something online and the gap between the photograph and the parcel is usually where the disappointment lives. The fabric is thinner than it looked. The measurements were copied from a chart rather than taken from the garment. The returns page reads like it was written to discourage you.

We built Lofifo to close that gap.

Our Mission

To sell a short list of clothes we can genuinely vouch for, and to make the buying straightforward. Measurements taken from the actual garment. Free tracked delivery with no spend threshold. Thirty days to change your mind without an argument. An email address a person reads.

Our Vision

To be the shop you return to without deliberating, because nothing about the last order gave you pause. Not the widest range or the loudest marketing. Just clothes that turn up looking like the photograph and fitting the way the numbers said they would.

How We Choose What to Stock

Weight of the cloth. How a seam is finished. Whether a colour survives washing. Whether a shape works on a body rather than a mannequin. Anything that fails on one of those does not go on the site, however well it might have sold.

Keeping the range small is what makes that possible. We would rather stand behind a dozen pieces than list four hundred we have never handled.

What That Means for You

  • Free tracked UK delivery on every order, no minimum spend
  • 30 days to return from the day it arrives, no restocking fee
  • Real measurements on every product page, taken from the garment itself
  • A reply within 24 hours, Monday to Friday, from someone who can resolve it

Contact

  • Store Name: Lofifo
  • Company Name: RHEAKALI LLC
  • Entity Number: 0008085412
  • Warehouse Address: Sylvester Path, Hackney, London, E8, United Kingdom
  • Company Address: 1209 Mountain Road Pl NE, Ste R, Albuquerque, New Mexico, 87110, United States
  • Email: info@lofifo.com
  • Phone: +44 7441 429628

Customer Service: Monday to Friday, 9:00 am to 6:00 pm (UK time) | Saturday and Sunday: Closed

We aim to respond to all enquiries within 24 hours. You can also reach us through our Contact Us page.